Category: .orgCommunity

Association 4.0™ – Find the Sweet Spot in Digital Markets

Is anyone else tired of dystopian predictions? Today, I’m going to consider perfection. This may not be what most people imagine as utopia. But the realm of Association 4.0™ is pretty close to my ideal for my clients and their organizations. Several years ago, .orgSource coined the phrase Association 4.0

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The Bright Side of Disruption—.orgCommunity’s 2021 Initiatives

The challenges of 2021 also brought opportunities to learn, grow, and shift perspective. .orgCommunity’s goal is to advance this bright side of disruption. The organization, our professional development and networking affiliate, was launched by my business partner Kevin Ordonez and me to help our colleagues solve their toughest problems. Our

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3 Ways to Elevate Your Learning Business in 2022

As we head into the new year, you’re busy planning— from your budget, to your event calendar, to your various networking and speaking engagements. With that planning comes your learning business strategy for the new year, including how you can scale up your offerings to provide more member and sponsor

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Member Value Equals Sponsor Value

Digital Strategies Deliver the Goods If an abrupt pivot wasn’t part of your previous business experience, it’s on your radar now. One of my personal pandemic resets taught me that sometimes a sudden challenge is also an “aha moment”. Of the many shifts in strategy .orgCompanies made over the last

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In the Spotlight, the IDSA Foundation Finds Success

Most of us didn’t have viruses on our minds before 2020. Fortunately, some people make researching, preventing, and helping patients survive diseases like COVID-19 their life’s work. When the pandemic put the Infectious Diseases Society of America in the public eye, Stephen Peeler, CFRE, was determined to use that opportunity to gain

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October Events and Webinars

Welcome to our Latest Monthly Update As we settle on the last quarter of the year, we invite you to come join us at .orgCommunity’s annual Solutions Day on November 10! This event will showcase the association industry’s most resourceful providers of the knowledge, products, and services you need to compete and stay

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Grow Your Team’s Skills, But Don’t Forget Yourself

Smart CEOs understand that the quickest path to success is the one where the team travels with you. Skill-building across the organization isn’t just good leadership, it’s good for leaders. Professional development is a wise use of resources. Just be sure to make yourself part of the group. Your own

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Integrated Planning Keeps the Glass Half-Full

In June, I thought the dust was settling. Now, with the onslaught of virulent Delta, not so much. We are still in the grip of disruption. The change seems to be that people are learning to cope. There is a shift from reactive to more deliberate approaches. Organizations are investigating

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Empower Strategy by Incorporating Trends

Getting strategic planning right is challenging in the best of times. This season of disruption adds additional complexity and brings significant shifts in perspective that are important to recognize as associations prepare for the years ahead. I’ve been advising .orgSource clients to integrate strategy across organizational activities since long before

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Position Your Organization For Success

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