What does a technology investment have in common with a woolly mammoth? You guessed it: They are both a big, hairy deal. Whether you’re looking for a small, mid-sized, or major system, a lot is riding on that purchase. The stakes are more about success than money. The goal of
There’s low-fat, chipotle-spiked, lime-laced, dairy-free, and enriched with avocado. Mayonnaise isn’t alone in its overwhelming diversity. An explosion of products can make selection, especially something as significant as a new association management system, a black hole that drains organizational resources. For small associations (10 employees or less) that don’t have
How grand is your association’s vision for your educational programs? With all the disruption going on around us and in your industry, will incremental change bring your vision for professional development closer to realization? Thinking small isn’t going to turn your association into a market leader and innovator, but an
Generation Z and young Millennials are different. New research shows they have much greater price sensitivity and much lower brand loyalty than older generations. Their price sensitivity isn’t a surprise considering their: • Student loan debt • Weakened job prospects • Low earnings • Lack of employer support for membership
What occasion was celebrated on June 28, 2018? If you answered National Freelancers Day; congratulate yourself. You are on top of the latest business trend in a big way. Actually, the event occurred in the U.K. I think U.S. freelancers have yet to be honored with a designated holiday. But,
