Category: Best Practices

3 Ways to Elevate Your Learning Business in 2022

As we head into the new year, you’re busy planning— from your budget, to your event calendar, to your various networking and speaking engagements. With that planning comes your learning business strategy for the new year, including how you can scale up your offerings to provide more member and sponsor

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Member Value Equals Sponsor Value

Digital Strategies Deliver the Goods If an abrupt pivot wasn’t part of your previous business experience, it’s on your radar now. One of my personal pandemic resets taught me that sometimes a sudden challenge is also an “aha moment”. Of the many shifts in strategy .orgCompanies made over the last

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In the Spotlight, the IDSA Foundation Finds Success

Most of us didn’t have viruses on our minds before 2020. Fortunately, some people make researching, preventing, and helping patients survive diseases like COVID-19 their life’s work. When the pandemic put the Infectious Diseases Society of America in the public eye, Stephen Peeler, CFRE, was determined to use that opportunity to gain

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Grow Your Team’s Skills, But Don’t Forget Yourself

Smart CEOs understand that the quickest path to success is the one where the team travels with you. Skill-building across the organization isn’t just good leadership, it’s good for leaders. Professional development is a wise use of resources. Just be sure to make yourself part of the group. Your own

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Solutions in Action Connects Leaders to Problem-Solvers

Ninety percent of success is having the right connections. I love helping my colleagues make those important contacts. .orgCommunity’s Solutions in Action webinar features the association industry’s most resourceful experts. They are providers of the products and services we all need to stay ahead in the digital marketplace. On our September 14th show, we

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Digital Leaders Enjoy the Thrills

Are you an association professional with your eye on the corner office? If you also like roller coasters, bumper cars, and Whack-a-Mole, you have what it takes. Being the CEO has never been easy. The job demands a strong stomach, a resilient attitude, and the ability to take risks as

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Integrated Planning Keeps the Glass Half-Full

In June, I thought the dust was settling. Now, with the onslaught of virulent Delta, not so much. We are still in the grip of disruption. The change seems to be that people are learning to cope. There is a shift from reactive to more deliberate approaches. Organizations are investigating

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Empower Strategy by Incorporating Trends

Getting strategic planning right is challenging in the best of times. This season of disruption adds additional complexity and brings significant shifts in perspective that are important to recognize as associations prepare for the years ahead. I’ve been advising .orgSource clients to integrate strategy across organizational activities since long before

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Diversity Rules the Global Economy, Step Up to Success

We may have all come on different ships, but we are in the same boat now. Martin Luther King, Jr. The proof that we are citizens of the world, no matter how fiercely we choose to localize, was one of the pandemic’s profound lessons. Technology has created an interdependent global economy.

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Finding Stability in the ContinuousNext

Remember the good old days? Once every three years, you gathered the board and staff in a conference room with baked goods, a lot of caffeine, and a facilitator. They produced what was euphemistically called a strategic plan. Often this document had more in common with a laundry list than

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Meeting to discuss innovation mindset traits for associations

10 Traits of an Innovation Mindset for Your Association

Associations can’t fulfill their missions without innovation. Innovation helps organizations create and improve processes, products, services, and experiences for their members, customers, staff, and audiences. Technology helps us turn innovative ideas into reality, but innovation is powered by organizational cultures that support and nurture an innovation mindset. 10 elements of

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